AJ Tracey

Don’t Die Before You’re Dead, the anticipated new third album from AJ Tracey, via his own label, Revenge Records. The record, which has been in the making for over three years, marks a major moment in AJ’s career—his return from a self-imposed hiatus and a reaffirmation of his place at the pinnacle of UK music. AJ Tracey stands as one of the most influential voices in the UK music scene. His commitment to artistic innovation and authenticity has garnered him a dedicated global fanbase.

With a title as bold as Don’t Die Before You’re Dead, the album delves into themes of ambition, resilience, and living life to the fullest—core values that have defined AJ’s journey from Ladbroke Grove to the top of the UK rap scene. It’s a matured sound from the West London-hailing creative, and lyrically, a moment for AJ to show his growth and development over his career.